It’s what it’s there for, right?
The most simple way to look at things is that you will make money for your business by getting traffic to your website. If your website is built well and tells the right story to your customers, once you get them there, most of the hard work is actually done. As long as you have a good website of course!
If you have a business website, you have put in the time and effort to get one in place to earn you money. It isn’t your only source of income, but it’s a major player. And it’s so important! I’m always banging on about how important your website is and how no business should be without one (in my opinion). So I thought I would try to reinforce that belief with some information for you guys on some creative ways that your website can earn you money.
I’ll start with the obvious.
1: Ecommerce. It doesn’t really get any simpler than that, does it? Have a website, sell useful things on it. Not quite as black and white as that, I know. But when done right, we can earn a lot from selling things on the web.
2: PPC advertising can help your business et noticed online, and drive the right customers to your pages, therefore earning you money. However here you have to spend a little to make some money. As long as the ad is done well, you should always get a good ROI.
3: Creating and selling your own products has never been easier, digital products are even easier, because you don’t have to actually courier anything to your customers, it can be sent over email or download. There are many successful businesses online today selling educational products and downloads, so have a think. What makes your product better than all the rest?
4: Affiliate marketing is a great way to earn money, as you don’t really have to do much except to sell the product through your web page. The product is likely already quality checked and is a trusted and known product, so you don’t have [that much] work to do! Plus the returns with affiliate marketing are usually pretty decent. PLUS you could likely tag on one of your own products to sell alongside your affiliate product to make you some extra £.
What makes you stand out from the crowd?
If you need a little help creating your website, get in touch!