Did you know that the ‘About Us’ page is one of the most visited pages??
People like to have a snoop around that page because they want to know who they’re buying off. See if they can trust you, if you’ll do a good job and maybe see what work you’ve done before.
If you want to set your website apart from your competition, take a look at this infographic from Who Is Hosting This. It’s really useful.
- Break down who you are and what you do
- increase trust
- build your brand
- best practices about your About page
- humanise yourself and include social links